SodaStream has gone very quiet about its plan to open a chain of ‘eco-stores’ in the UK. Who burst their bubble?
Back in the summer of 2012, SodaStream opened its first ‘EcoStream’ store in Brighton. SodaStream is an Israeli manufacturer of machines for making fizzy water at home. The store was marketed as ‘a filling station for the eco-aware’ – a place where green-minded Brightonians could get their bottles of cooking oil and washing up liquid …
